What Slowdown? Sales of these models are skyrocketing high
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Ertiga is the only MPV with six to seven-seater capacity whose price started at Rs 7.55 lakh.
Ertiga is the only MPV with six to seven-seater capacity whose price started at Rs 7.55 lakh.

NEW DELHI: At a time when the domestic sales of popular models are nosediving, there are few passenger vehicles and two-wheeler models whose sales are skyrocketing when compared to the sales in the same period last year, reveals an ETAuto Research.

Among two-wheelers, there are models which have grown at a striking rate of 306.27 per cent. While the growth rate of passenger vehicles touched as high as 647.14 per cent.

Indian auto market is largely concentrated amongst a few automakers like Maruti Suzuki, Mahindra & Mahindra, Hero MotorCorp and Honda Motorcycles Scooters. So any swing in the sales of these manufacturers clearly gets reflected in the overall industry numbers.

However, some may argue that this high growth rate in domestic sales of models like Honda CR-V, Ford Endeavour and Marazzo is because of their low base.

Both Ford Endeavour and Honda CR-V posted a growth rate of 33.75 per cent and 647.14 per cent respectively in H12019.

For models like Ford Endeavour, the demand is more or less constant.
For models like Ford Endeavour, the demand is more or less constant.

“For models like Ford Endeavour and Honda CR-V the demand is more or less constant. With the fact that these models are now available with benefits and discounts further enhances the demand,” said Vinay Piprasania, Consulting Director, Counterpoint Research.

Japanese carmaker Honda Cars India is currently offering up to Rs 5 lakh benefits on its premium utility vehicle CR-V.

Domestic sales H1 2019-20 H1 2018-19 % change
Passenger Vehicles
Ford Figo 4,962 1,026 383.63
Ford Endeavour 3,682 2,753 33.75
Maruti Suzuki Ertiga 48,411 27,077 78.79
Maruti Suzuki Eeco 59,679 42,421 40.68
Honda CR-V 523 70 647.14
Two-wheelers
Piaggio Aprilia SR 125 8,747 2,153 306.27
Suzuki Access 299,549 259,872 15.27
TVS N Torq 140,159 101,165 38.54
Bajaj Platina 325,725 257,894 26.30
Bajaj Avenger 24,561 17,802 37.97
Bullet Electra Twinspark 19,939 15,825 26.00

Gaurav Vangal, country head, production forecast, at IHS Automotive added that Ford Endeavour has been doing good. It offers more features segment leader Toyota Fortuner which gives it an edge.

On a similar note, Maruti Suzuki Ertiga sales were up by 78.79 per cent at 48,411 units when compared to 27,077 units in the same period last year.

“Maruti Suzuki Ertiga enjoys a sweet spot. It is the only MPV with six to seven-seater capacity whose price started at Rs 7.55 lakh” added Vangal.

Apart from this, Ertiga has also been able to cater to both personal and commercial buyers with Ertiga and Ertiga M (only sold to fleet operators) model which has boosted their sales, opined industry experts.

In the two-wheeler segment, models like Aprilia SR 125 witnessed a growth as high as 306.27 per cent. Other models like Suzuki Access, TVS N Torq, Bajaj Platina also recorded healthy double-digit growth.

“Two-wheeler models like Bajaj Platina have outperformed the commuter segment growth rate because of the rise of start-ups like Vogo (Ola self-drive arm), Bounce and Food-tech companies like Zomato and Swiggy. While scooters like Suzuki Access and Burgman have been able to entice buyers with attractive offers”, said Vinay Piprasania.

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